Some Seo Tips For Car Related Sites

1.     Summary

The main points discussed in the meeting centered on various suggestions given by SEO people. The overall takeaway from the meeting was,

·         Focus on the most important pages such as Make Model page, and ensure there is lot of content that is also fresh and original. For example populate the page with as much content as possible.

·         Eliminate duplicate pages with same content

·         Create as many internal site links within different parts of the website to improve page rank and user visits. For example create a number of cross links between classifieds and used cars

·         Directory submissions and manual backlinking was strongly discouraged as it has only short term impact and it is not working smart.

·         Overall, lots of SEO related tasks are there for cars and it was suggested to assign 1 technical resource focused on this task. Focus should be on website change and on –page optimization.

·         Let SEO person review all new HTML pages for conformance to guidelines and best SEO performance

1.1  The Website

a)      In the top secondary navigation New Cars, important to show top 5 brands

b)      Under car segments – Group by Brands

c)       Need a separate HTML page for Upcoming Cars

d)      New Brands have been added that are missing

e)      Need to cross sell Used Cars in New Car Pages

f)       Include New Car Links in Used Cars

g)      Changes in Make Model Page – Show more Variant related Specs on Make Model Page instead of just variant and price

h)      Include User Comments on Make Model Pages                

i)        Implement Star Rating for Car Model Page

j)        Star Rating for Used Car Listing Pages. This may not be so straightforward.

k)      404 Custom Error Page. Detect invalid urls and redirect

1.2  On Page Optimization

a)      Tool for creating pages by keyword – Need to create N number of pages. If user searches with a combination of keywords, create a page to filter with those keyword criteria.

b)      On Make Model page have Prices with Updated Date

c)       Add more specifications to each model/make

d)      Dynamic content on Make Model Page from Rivr

e)      On the comparison page add links for popular comparisons grouped by brand for different make models. This will ensure that users have a static page for whatever comparison they search for.

f)       Schema.org implementation for showing enriched data on google search page

g)      RSS Integration

h)      Image Sitemap – Last priority

i)        Pagination on certain pages

j)        H1 tag is duplicate in pages.

k)      Eliminate Duplicate links – used car listing page. Multiple links for the same search results will reduce SEO strength of page. It was suggested to redirect all links to one link.

l)        Add the following footer links on listing page in Ad Details page

1.3  Off Page Optimization

a)      Publish News in News.google.com. Register as a news publisher

b)      Dynamic Back linking should happen.

c)       Directory Submission should not be done

Google News Meta Keywords Tag

Google is constantly updating it algorithm , but this time in Google news , People are really getting very hard time to get there news in Google News . But now Google came with a new meta tag

<meta name="news_keywords" content="Google Penguin update, Latest Google Penguin update, Penguin update 3.9, seo optimization">

If you are having any news related site then you can add this in the head section of the your individual news page for the keyword your targeting 


you can check out the google blog for the more more info 

Is Social Media the Answer for Start-up Marketing?

Social media is one of the lucrative ways of building your startup. Marketing is the most effective way of making your business to be known, if you neglect giving your business adequate marketing, then the objective of your business will be defeated. While marketing, you are accomplishing two unique objectives; first you are building authority, and secondly you are creating the necessary awareness. The following two steps will be useful to you:

Blog

 Through blogging, you will attract potential investors to your business. Try to post updates regularly so as to maintain your blog. Your blogging will help you in attracting lots of traffic to your business. Let your customers know that you are interested in giving them maximum satisfaction.

Twitter

Twitter is a very unique tool; it offers insightful information to those that are using it. kindly sign up and complete your profile right now; this will only take you few minutes, and you are not expected to pay a dim, unless if you want to pay for someone that will be running your twitter account- posting updates regularly, and attending to questions from followers.

 It has the capability of giving unique marketing more than you can ever imagine. By creating a twitter account, you can build a followership’s that are highly interested in the products you sell. You can never go wrong by being on twitter. This social networking site has all it takes to give you unique experience.

Getting The Best Out Of Email Marketing

When did you check your email last? Most people check their email box a few times a day. When operating a business, email marketing is a great way to keep the people in your market informed. Here are some email marketing tips.

Be sure you get a subscriber's permission before emailing. Sending spam emails is the surest way to make sure that your subsequent emails will be ignored and unwanted. You could lose customers and get reported for sending unwanted emails. Watch the video to learn how to create Paypal buy now button:

Be certain that anyone you send messages to through email channels has given you permission to do so. Being known as a spammer is the worst reputation a company can have online and will lead to a loss in customers and sales. You may also find yourself blacklisted by some ISPs, making even bigger problems for the campaign and business.

If you keep track of your subscriber's birthdays, be sure to send out a birthday email. Arrange for automated birthday messages to be sent to your customers. Include a friendly congratulatory message with a coupon or discount code to thank them for their continued business.

Be sure that each person on your mailing list has granted you permission to send them emails. You will lose customers and possible even your website host if you engage in spam.

You can build a more loyal customer base by customizing your emails. Send notifications concerning special offers and coupons. Let subscribers know when you have new products in which they may be interested based on their purchasing history. Customers that trusted you for their first purchase are more likely to repeat their purchases.

Effective email marketing includes multi-part messages via email. Multi-part coding makes use of HTML and plain-text in combination, which means that customers are able to view your email content no matter what method they're using to read it. The odds of a plain-text-only reader staying subscribed to a mailing list with HTML-only messages are low, so using these kinds of messages is an effort that will likely pay off.




Wish your subscribers a happy birthday. Make sure you put an field so your customers can share their birthday if they choose to! Doing so can really make clients feel appreciated and special.

Try sending follow-up emails to new clients with a coupon offer. Provide them with the coupon code and a link to your site. The ending postscript could inform them that it's possible to save a large amount of cash by simply viewing your coupon offers.

If you are planning on following up with your prospects, you should consider including an endorsement on a follow-up email. Something pointing out the immediate impact would be beneficial. The ending P.S. could let them know that it's possible for them to send their order info with a simple mouse click on the link you have provided.

Try to use Alt tags if the emails you send have images. These tags replace images that will not load or that are blocked from loading. You want to make sure that you add a relevant description to the tags that you add, this way whoever is viewing the email can know what the purpose is of that image. Make sure you put these tags in your links, as well.

Marketing via email is an adept way to keep your customers and clients informed about your business. Use this information when you are developing an email marketing campaign and you will see your profits increase. Learn how to generate passive income with awesome affiliate

Begin Your Social Media Marketing Journey With These Tips

You have to have a social media page if you are going to win in marketing with the modern consumers. You have to understand how much success social media marketing gives you to see how it is helping you. The advice here should help you if you have no idea where to begin.

Subscribe to your competitors' updates. Look into what they are doing on other social networks and figure out which techniques work for them. You might use this information as a model for your own social media approach, or you could develop a plan that addresses needs that your rivals have not met. Watch how to drive traffic to your website with powerpoint:

Allow reputable users to link to your content and include a share button so that users can easily send a link to their followers. You must produce high quality articles, then post them in highly visible areas of your social sites. Let your followers know when a new blog post is out, or a new story has been uploaded, and consider posting on places like HubPages. Avoid using content that is posted elsewhere on the web.

Always be wary of the things you say on your social media sites. Anything you put on the Internet is there indefinitely.

Take some time to research the available options when marketing with social media methods. Tools and options differ between sites. There may be one site that you find reaches the most people and is worthy of the majority of your time.

It's possible to get more success in social media marketing and make it very effective. Try to focus on the most popular social media websites such as Twitter, Google Plus and Facebook. If you focus on the most important resources, your campaigns can be better tailored to your demographic. As a result, your odds of obtaining sales and growth for your business is greatly increased.

Take advantage of your Facebook page. Also, be sure to acknowledge everyone who comments on your page. Respond to any questions or problems right away and talk to the people who post on your page. When you do this, your friends and your customers will perceive you as being genuinely concerned about them and about your business.

Make efforts to always update your Facebook page to maximize your marketing efforts. People love to be updated and are more likely to be interested in content that is fresh. Share all new blog posts with your business's Facebook page. You could reach out to a wider audience with each blog article you write.




Social media marketing is all about social interaction, so don't neglect to speak with people on a face-to-face basis. Or PC-to-PC, more accurately. Your customer doesn't want to make friends with you and then deal with an anonymous customer service rep. When customers feel they are having a direct, personal conversation, they instinctively feel more connected with the company.

Make content accessible to others who don't fit your target demographic. That way, they'll share it too. Create contests and discounts their friends may be interested in and share funny content. Clear, legible writing is very important to keep a high level of credibility.

Use automation with Twitter if you want to keep people interested in your page. You can do this with a number of tools, so that you automatically tweet what you would like. The content of the other blogs should be accurate, useful and relevant to your business in some way. Doing this will satisfy your customers' desire for new, quality content and help your page stay updated.

Now you know that it doesn't need to be hard to use social media marketing. This type of marketing allows you to interact with your customer directly and in an enriching manner. Learn how to generate passive income with awesome affiliate marketing tips.

Blogger Blogs Redirection As You Wish

Now if you feel the blogger redirection is bad or not ok , then you can redirect as you wish .

Here I will be Showing how to do it . Suppose you say that you dont want to redirect i.e www.abc.blogspot.com to be static then follow this steps

Step 1: Go to ---> Templete of your blog
Step 2 :Edit Html
Step 3: Ctrl+ f to find this <b:include data='blog' name='all-head-content'/>
Step 4:After finding the above line paste the below code


<script type="text/javascript">
var str= window.location.href.toString();
if ((str.indexOf('.com/'))=='-1') {
var str1=str.substring(str.lastIndexOf(".blogspot."));
if (str1.indexOf('/')=='-1') {
var str2=str1;
}
else {
var str2=str1.substring(0,str1.indexOf('/')+1);
}
window.location.href =window.location.href.toString().replace(str2,'.blogspot.com/ncr/');
}
</script>

below the line found in step 3

That all your are done :) Now where ever your blog is it will be in .com Extention 

Now you say that you want blog to be in local specific as static i.e say if your living in Canada and your extension is  www.abc.blogspot.ca

then replace this code in step 4:


 <script type="text/javascript">
var str= window.location.href.toString();
if ((str.indexOf('.ca/'))=='-1') {
var str1=str.substring(str.lastIndexOf(".blogspot."));
if (str1.indexOf('/')=='-1') {
var str2=str1;
}
else {
var str2=str1.substring(0,str1.indexOf('/')+1);
}
window.location.href =window.location.href.toString().replace(str2,'.blogspot.ca/ncr/');
}
</script>

it the same code the only thing you need to do is change  .com to ca extension which is marked in red . or say if you want .ie (Ireland)  as static then replace .com to .ie .Happy Blogging :)

Blogspot Extension

Google recently made localization of the blogspot/blogger url i.e URL automatically get redirected to the corresponding extension of the country . For example my blog http://tipsonfreetraffic.blogspot.com changes to http://tipsonfreetraffic.blogspot.in/ when iam in India

When I analysed  ranking of the site is not affected infact it gives more weight age to site. So if your are worried about this be cool . If you see the scource code of your blog you can see <link href="http://tipsonfreetraffic.blogspot.com/" rel="canonical"></link> so duplication is avoided. So Hat off to blogspot for this wonderful update :)

Some of the extension which I found are listed below


Indian : blogspot.in/
for UK:blogspot.co.uk
for Canada : blogspot.ca
for Australia : blogspot.au.com 
for Inreland : blogspot.ie
for Germany : blogspot.de


So no worries and happy bloging